Cookies – Cookie Policy

What are cookies?

Most modern websites use cookies in some way, and it is unlikely that the majority of internet users even notice cookies working away in the background as they browse from site to site. Until now it has been up to individual users to either block or allow cookies using settings in their internet browser. From the end of May 2012 though, a new EU law requires all sites that use cookies to seek your express permission to store and retrieve data about your browsing habits.

Most sites will now draw your attention to their cookie policy when you first visit the home page. In many cases you can click to say you understand the cookies policy but in many instance you can simply ignore the announcement and continue browsing as normal.

How do they work

When you visit a site that uses cookies for the first time, a cookie is downloaded onto your PC. The next time you visit that site, your PC checks to see if it has a cookie that is relevant (that is, one containing the site name) and sends the information contained in that cookie back to the site.

The site then ’knows’ that you have been there before, and in some cases, tailors what pops up on screen to take account of that fact. For instance, it can be helpful to vary content according to whether this is your first ever visit to a site – or your 71st.

Some cookies are more sophisticated. They might record how long you spend on each page on a site, what links you click, even your preferences for page layouts and colour schemes. They can also be used to store data on what is in your ‘shopping cart’, adding items as you click.

The possibilities are endless, and generally the role of cookies is beneficial, making your interaction with frequently-visited sites smoother – for no extra effort on your part. Without cookies, online shopping would be much harder.

There is nothing especially secret or exceptional about the information gathered by cookies, but you may just dislike the idea of your name being added to marketing lists, or your information being used to target you for special offers. That is your right, just as others are entitled to go along with the process.

When cookies first started to appear, there was controversy. Some people regarded them as inherently sneaky – your PC was being used (without warning) to store personal information about you, which could then be used to build a picture of your browsing habits.

http://www.bbc.co.uk/webwise/guides/about-cookies

What is the cookie law

The Cookie Law is a piece of privacy legislation that requires websites to get consent from visitors to store or retrieve any information on a computer, smartphone or tablet.

It was designed to protect online privacy, by making consumers aware of how information about them is collected and used online, and give them a choice to allow it or not.

For more information : https://www.cookielaw.org/the-cookie-law/

 

Example of Cookie Policy Explained to Users 

Whilst doing my research for the the new website I was interested to read the cookie policy on a similar website:

http://www.pentreclawddfarm.co.uk/cookies-policy/

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