User Testing

User testing is an essential part of app development. This is sometimes followed by the release of a beta version of the app; this is when users are aware the app is still being developed and the developers are happy to release a version onto the market.

User testing is a process that evaluates the usability; functionality, user experience and design of an app by having real users try it out and use the app.

User testing may also incorporate testing across different devices if developed for different platforms; for example iOS users may travel through screens differently to Android users.

Create a standardized list of questions for users to complete when testing the app. This way you can compare results and ask relevant questions. Questions may include:

  • Do users feel rewarded enough and happy to return to the app?

Testing should include:

  • Functionality testing
  • Usability testing
  • Emotional Engagement
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